11 November 2020

Consumer Behaviour this Christmas – it is not how we know it.

As It Wasn’t Stressful Enough: Christmas Shopping in A Pandemic Every year it’s the same: the population splits itself into two very clear groups – those that get their Christmas shopping done by the end of Summer, and those who can be found wrestling the last copy the latest Call of Duty video game from …

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From the desk of Todd Tomlin: Options brands have in eGift card platform providers

By Todd Tomlin Managing Director of Consummo Consulting Today I’m going to share options brands have in eGift card platform providers, but I’d like to first thank Hadie Perkas for not only inviting me as a contributing writer to The Gift Club, but for supporting the gift card, prepaid, loyalty, rewards and incentive industries globally with …

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