By Loyalty Science Lab Yuping Liu-Thompkins, Professor of Marketing and Founder & Director of Loyalty Science Lab shares her newest publication in the Journal of Retailing and we are proud to share it with our audience too. In the paper, Yuping and her fellow authors Leila Khoshghadam, Saeed Zal, and Arjang Attar Shoushtari, investigated what aspects of the retail …
Written by The Gift Club Turn on your local news channel, and you are likely to see a recurring theme: inflation is here – and it’s on the rise. From the rising costs of commodities to skyrocketing gas prices, it seems as though the COVID-19 pandemic has morphed into a new threat in the global market. …
The Inflation Crisis: Will it Damage the Value of your Gift Card or Loyalty Program? Read More »
By Sania Khalid of Ecologi Now more than ever, are consumers and businesses demanding sustainable options for goods and services. This has led to a gap in the market for sustainable gifting. More importantly, for corporate gifting as they prove to be a powerful tool in marketing communications. Since corporate gifting occurs on a much …
By Jonathan Flynn of IDX Gift card scams and loyalty program fraud can cause undue stress and financial burdens to your members and customers. While you won’t be able to stop these scammers in their tracks, keeping your members and customers informed of common scams will reduce the risk. Gift Card Scams Gift card …
Keeping Your Members and Customers Safe from Gift Card Scams and Loyalty Rewards Fraud Read More »
By Benita Johnson When it comes to gifting, Home Chef gift cards make the perfect gift for any occasion! Elevate date night with the help of Home Chef’s Culinary Collection! Premium ingredients bring restaurant-quality meals into your home with the simple, approachable steps you’ve come to expect from a dinner with Home Chef. Leave …
Sit around the Dinner Table with Home Chef. A quick read on their Gift Card Offering Read More »
By Andrew Johnson of Diggecard It’s not all doom and gloom but we can’t escape a growing cost of living crisis The Retail Think Tank2 has foreseen a “tough start” to 2022 for many businesses although, despite this, it says that most of its members are expecting it to be a “generally more positive …