MINNEAPOLIS – August 17, 2022 – The Incentive Gift Card Council, a strategic industry group within the Incentive Marketing Association (IMA), announced it is now the Incentive Gift Card Coalition (IGCC). The new logo and name were unveiled to IGCC members at the IMA Summit last month followed by this week’s public announcement. “We’ve been a …
By Adam Posner of The Point of Loyalty It seems to me loyalty programs are going through a wave of popularity. In my view (yes confirmation bias exists here), some of the reasons I have been reflecting on, in no particular order are: The ‘crumbling cookie’ and the urgency to gain zero- and first-party …
Loyalty programs – it’s time to eat some humble pie Read More »
By Jamie Norrington of Tech94 Onboarding new people into a business has always been a key talking point for hiring managers, business owners or HR professionals with the conversation focused on how you create the best experience. The last 2 years have meant a shift in how onboarding is conducted, moving away from your conventional …
Creating A Positive Onboarding Employee Experience – 5 Tips Read More »
