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Our panellists took part in a discussion about how rewards are accepted in different regions of the world, the cultural nuances, the accessibility, technology, data and what all this means for national or multinational companies who want to reward customers or their employees around the world. They talked about the challenges of going global, the trends, physical and digital rewards, economics and delivery. And how local market conditions and attitudes may play a strong role in moulding loyalty offerings.
Your host was Hadie, CEO and Founder of The Gift Club
Moderated by Simon Jamieson, Managing Director of The Marketing Lounge Partnership and joined by panellists: