Lia is a Loyalty and Data-Driven Marketing Expert Spanning 20 Years of Experience in the Retail and Financial Services Industries

Our Founder, Hadie, chats to Lia about:

• The insights retail loyalty teams should be looking out for to pre-empt a customer who is erring towards disloyalty
• How retailers should be leveraging their data to drive consumer behaviour
• The innovative ways grocery stores should prepare to use data, knowing that consumer behaviour is now less predictable