9 May 2022

Gamification – a Billion $ Retail Opportunity Disrupting Loyalty

Loyalty Programmes / By

A 6-step Guide to Achieving a Seamless Gamification Experience   As retailers navigate the ongoing pressures of inflation, changing customer behaviour and increased competition around price, identifying strategies to engage and secure their customer base is becoming more and more challenging. For a number of years now, providing an omnichannel experience for shoppers has been …

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Inside Stories – How the Loyalty Landscape has changed since the Launch of the Advantage Card 25 years ago

The Gift Club / By

A podcast interview, with Dave Robinson from Boots   Our Founder, Hadie, had the greatest pleasure to chat with Dave Robinson, Head of Customer Engagement Development at Boots in the UK. They spent 15 minutes exploring the changing landscape of loyalty over the past two decades and Dave shared his predictions on the use of …

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