The Gift Club

Blackhawk Network celebrates their own Heather Rogers as she is welcomed by the Gift Card & Voucher Association as their new Executive Board member

London, 10th November 2021 – Today Blackhawk Network announces that Heather Rogers, Senior Director of eCommerce, has been appointed as joint Gift Card & Voucher Association (GCVA) Executive board member in the 2022 September elections. Heather has worked in the gift card industry for 13 years, starting at Red Letter Days and going onto Travelzoo where …

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Payments as the Simplest way to Engage and Retain Customers

By Flora Leoni, Head of Data, CRM and Services at Carrefour Italy   It’s nothing new under the sun that the paradigm of loyalty is changing. Retailers are struggling with disloyal customers, new technologies, economic constraints and a world pandemic like Covid-19, that speeds up this disintegration process. So how to deal with this scenario? …

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Building a Jigsaw, piece by piece – Reflections on our 8-years in Business

Written by Kim Anderson, Managing Director at Jigsaw Business Solutions Ltd   What happens when you mix an industry expert, salesman & entrepreneur with a hard-working postgraduate at a career crossroads with mounds of University debt, having spent years backpacking around the world? Thankfully, for both John and I, eight years of fun and adventures …

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Tips to Stand Out on Social Media in the Gift Card & Loyalty Market

In the world of brand marketing, the online space is starting to feel a bit crowded and competitive. The sheer number of brands, companies, and products vying for attention means that any company not actively promoting its brand is likely to get lost in the noise. And there is a lot in the gift card …

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Let the Loyalty Program light in (What’s stopping you?) by Adam Posner, The Point of Loyalty

By Adam Posner, The Point of Loyalty This article and the insights provided are for those brands, with no loyalty program who are not convinced a loyalty program is right for their business and for their customers. For context, my definition of a loyalty program is: “A defined structure of ongoing benefits, rewards and recognition to enhance your customer’s life (financially & …

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5 of the very best Black Friday Survival Tips by Thish De Zoysa, Their Perfect Gift

By Thish De Zoysa, Their Perfect Gift   Does Black Friday fill you with anticipatory dread and excitement in equal measure? Here’s our friendly guide through the frenzied 24 hours of the Black Friday sales. 1. Take plenty of water If it’s not in the sales you don’t have time to stop for it. Water …

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Healthy Minds Club partners with Kaya Wellbeing Index

To offer UK’s 1st Positive Mental Health Gift Card aligned with a scientifically proven way to measure the  Wellbeing of employees   [London, UK]: Healthy Minds Club & Kaya Wellbeing Index today announced a new partnership. This partnership provides a complementary and proactive wellbeing offering to provide Healthy Minds Club partners & clients with a scientifically …

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