The Gift Club

InComm Identifies Areas of Growth for Gift Cards in 2020, Despite COVID

As written by Incomm, 9th September 2020 This insight reveals how retailers can engage consumers who may be hesitant to return to brick-and-mortar stores during the COVID-19 pandemic. The findings were recently published by payments technology company InComm in its which compiled survey responses from over 16,000 U.S. gift card shoppers. Data Reflects Americans Adapting to At-Home …

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eMags Rewards

Challenging the way businesses incorporate gifts for customers and employee​ Customers have perhaps never been more ready for a true gift- one that is delivered with good intentions and without expectations or strings. For years, marketing schemes enticed customers to hand over information like credit card numbers, addresses, and emails in exchange for what they …

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Why sustainability can make the difference in loyalty campaigns By Matthew Betes, Corporate Marketing Director, TCC global

The global impact of Covid-19 has shifted consumer behaviour beyond recognition. As lockdowns continue to fluctuate around the world, proximity – either in-store or though e-commerce – has become the primary driver of loyalty as consumers seek out convenience and accessibility. Of course, with widespread economic uncertainty, price is also front-of-mind for consumers. ​However, during …

Why sustainability can make the difference in loyalty campaigns By Matthew Betes, Corporate Marketing Director, TCC global Read More »