By The Card Network (TCN) There’s a perception that gift cards are impersonal; a quick, easy-to-grab option with not
Written by Alethea Price, Marketing and PR Manager at Burgopak Packaging was not a career path I ever envisioned
Written by Hadie Perkas, Founder of The Gift Club and The Hub The power of data-driven automation is transforming
AA Smartfuel has been ranked New Zealand’s number one loyalty programme, ahead of Countdown Oncecard, Fly Buys and Air New
Research reveals Gen Z are the most loyal generation to a brand whose loyalty program they are a member of.
By Kristie Atkins The story is all too familiar. A board member says we need a loyalty program! Another
By Pat Dalton, CEO and Founder of iGoDirect Group, Victoria, Australia Seeing an uptick in how our brands and partners
The Gift Club have been following the launch of the new Australian Gift and Prepaid Association for a while now and we
In the last of a series of articles I am writing in 2020 on ‘Loyalty Leaders’, I had a delightful
The Story…. The team, led by Dhun Karai and supported by Troy Veron, use their extensive, award winning experience in