Discovering “The How” in Personalisation by Kate Hamer, Customer Experience Consultant at CX Den
By Kate Hamer, Customer Experience Consultant at CX Den The term “personalisation” has been thrown around Board Rooms and
By Kate Hamer, Customer Experience Consultant at CX Den The term “personalisation” has been thrown around Board Rooms and
By Kristie Atkins The story is all too familiar. A board member says we need a loyalty program! Another
Miranda is an experienced loyalty professional and from what Adam heard in the interview, it was clear she needed every

Brits set to spend more than £670 per person in just two weeks once restrictions are lifted in April
It’s difficult to know which way it’s going to go when we are finally out of lockdown; will customers stick

Brands are powerful things, evoking the strongest emotions in even the most seasoned of shoppers. It’s very hard to avoid

Our Founder, Hadie Perkas, chats to Ben Rachel, Founder of Soul, a London based customer engagement agency who take a

In the last of a series of articles I am writing in 2020 on ‘Loyalty Leaders’, I had a delightful

The future of loyalty in the travel and hospitality sectors A scary fact recently re-iterated by Mark Ross-Smith in

Not-so-fantastic-plastic: Why the Best Loyalty Schemes Have Gone Digital The handy loyalty card which slips seamlessly into a wallet