Hadie

Bridging the gap between Employee Engagement and Customer Loyalty

Listen and watch now! Your host was Hadie, Founder of The Gift Club, joined by panellists: Simon Jamieson, MD of The Marketing Lounge Partnership Peter Dorrington, Chief Strategy Officer, Antholytics Carol Smith, Founder/HR Consultant, Lemonade HR Sian Larsen, Senior Customer Rewards Manager, The Post Office. Our panellists discussed best practice strategies to achieve this: Employee …

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The Gift Club launches a brand-new exclusive membership organisation for retailers and brands in Europe – The European Loyalty Association.

London, 16 October 2023 – Today, The Gift Club launches a brand-new loyalty-specific community called the European Loyalty Association (ELA).  The ELA seeks to provide exclusive regional and international content and networking opportunities specifically for brands and their loyalty, CRM and customer engagement teams. Meeting an open need within the market, the European Loyalty Association …

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Facts not Fiction: Black Friday Realities from the Retailer Perspective

By Ben Foulkes, Commercial Director, Epsilon EMEA As the buying frenzy that’s Black Friday moves closer, retailers continue to plan their activity well in advance. But is this something they welcome or are wary of, especially given this year’s cocktail of high inflation, rising costs, and the cost-of-living crisis? Well, that’s what Epsilon delved into …

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Gift Cards and CX

How important is the ‘experience’ and what are customer expectations– Download Now! Our fabulous panellists explored: What customers expect from “the experience” of buying and redeeming gift cards and how vital CX is to drive revenue sales. Best practices in the sale and marketing of gift cards What is in the forefront for the brands’ …

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